Realtor Christmas Cards for Clients: Who Mails Them (2026)

To send Christmas cards to your past clients, export the list from your CRM, put your brokerage on a holiday card, and have every card printed, addressed and mailed for you, each one greeting its client by name. On ShipNote that is $1.99 a card on 10 or more, postage included. Every card carries that client's name, and it mails the next business day or on a day you pick.
A December card is the one piece of mail a past client gets from you that asks for nothing. That is why it works: it keeps you the agent they name when a friend asks who sold their house. Disclosure: ShipNote is our product. Every competitor figure below is a list price read on the company's own site on November 13, 2026, with no codes or sales applied.
Who should get a realtor Christmas card?
Everyone who might send you a referral: past buyers and sellers, your sphere, and your referral partners. For most agents that is a list of 50 to 300 names, already in a CRM. Your farm area is a different job, covered in its own section below.
- Past clients. Every buyer and seller you have closed with, including the ones from years ago. They are the group most likely to refer you.
- Your sphere. Friends, family, neighbors and the parents you know from school pickup: the people who would name you if asked.
- Referral partners. The lenders, inspectors, title officers and attorneys you work with, and agents who send you buyers from out of town.
- Active clients. Anyone you are working with now, so the card lands while you are still top of mind.
What does it cost to mail Christmas cards to 100 clients?
Each company below mails a branded holiday card for you. On ShipNote, 100 holiday postcards printed, addressed and mailed with postage come to $199. Here is what each company charges per card, all-in, to put a holiday card with your name and branding in 100 mailboxes.
| Company | The card | Your branding | Who addresses and mails it | All-in per card at 100 |
|---|---|---|---|---|
| ShipNote | 4x6 holiday postcard, the client's name on the back | Your logo, your brokerage colour, or a headshot on a photo card | ShipNote, from the list you paste or upload; First-Class postage included | $1.99 |
| Hallmark Business | Folded card in an envelope (a holiday card at 100) | Logo and a printed message | Hallmark, for 15¢ to address and 82¢ to mail; minimum 25 | $2.96 ($1.99 card) |
| Simply Noted | Note card written by a robot pen (its pricing) | A custom cover image | Simply Noted, plus 82¢ postage | $3.62 ($2.80 card) |
| Handwrytten | Card written by a robot pen (its pricing) | Custom card designs on its business plans | Handwrytten, postage extra | $4.57 ($3.75 retail card + an 82¢ stamp) |
| CardsDirect | Folded realtor card in an envelope (Holiday Homes) | Name, logo, photo and message | CardsDirect, for $1.37 a card; its order page says postage is additional | $4.99 ($2.80 card + $1.37 + an 82¢ stamp) |
| The Gallery Collection | Real estate card in an envelope (its price list) | Logo for a $50 setup fee | Gallery Collection, for $1.33 a card with postage (its FAQ) | $7.41 ($6.08 card at list) |
Each price is the company's list price at 100 cards on November 13, 2026, before any sale or code; several of these sites were running one. Where the mailing fee leaves out postage, we added an 82¢ First-Class stamp, which a card in an envelope needs. Gallery Collection's figure divides its listed price for 100 cards ($607.51) by 100, before its $50 logo setup fee.
ShipNote's $1.99 covers the card, the client's name and your note, First-Class postage and the mailing, on 10 cards or more, and you can order fewer at $2.49 a card. It is a postcard, not a folded card, and that is the trade: no envelope to open, and your card is the first thing they see when they pull it from the mailbox. If cost per piece is all that matters, a marketing postcard company mails for less; see the last section.
For the same comparison across business card companies at 50 and at 100 cards, see how to send Christmas cards to clients.
How do you send Christmas cards to your client list?
Export your past clients from your CRM, pick a design with your logo, write one note, and pay. On ShipNote it takes about fifteen minutes for a hundred cards, by our estimate:
- Export the list. Download your past clients and sphere from your CRM as a CSV or Excel file, or copy the rows. There are no columns to map, and every card prints with that client's name. Our guide to exporting a client list from your CRM covers the common ones.
- Pick a design. Start from our business holiday cards. Your logo goes on the front of the logo designs, and some print in your brokerage colour. Prefer your face to a logo? Put a headshot or team photo on a photo card.
- Write one note. Start it with
[CLIENT]and each card greets its own client by name. Open any card on the review step to add a line for that client alone. - Pick the day it mails. At checkout, under Delivery, choose "On a date I choose", and the whole list goes out together.
Every address is checked against USPS records before you pay, and any we could not confirm is listed by name so you can fix it. To arrive by Christmas, order by December 14, 2026.
Holiday postcards with your logo, addressed from your client list and mailed First-Class. $1.99 a card on 10 or more.
When should realtors mail Christmas cards?
In the first week of December. The card arrives while people are still putting cards on the mantel, and before the week when every mailbox is full. USPS recommends mailing First-Class by December 17, 2026 for delivery before Christmas, so treat that as the last day, not the plan.
Missed it, or want to stand out from the December pile? Send a New Year card instead. Business New Year cards on ShipNote are held and mailed on the first Monday after January 2, so they arrive after the holiday rush, when a past client has time to read one.
Should a realtor send a card or a postcard?
A postcard if you want it seen, a folded card if you want it kept. A holiday postcard shows your design and your name the moment it leaves the mailbox, and it costs less to print and mail. A folded card in an envelope reads as more formal and has room for a longer note. For a list of 100 past clients, most agents are better served by every client getting a card than by a few getting a fancier one.
One mixed approach works well: a handwritten card to your top ten clients, and a printed card with each client's name to everyone else.
When is another company the better choice?
- A card written by a pen, to your top clients. Simply Noted and Handwrytten write each card with a robot pen, which reads as handwriting. They cost more per card, so they fit a short list.
- A folded card in an envelope. Hallmark Business and CardsDirect sell realtor-themed folded cards and will address and mail them.
- The lowest cost per piece. ProspectsPLUS!, which sells marketing postcards to agents and takes an uploaded mailing list, mailed a 5.5 x 4.25 postcard First-Class for $1.00 each at 100 on November 13, 2026, addressing and postage included. For a farm area of homes you have never worked with, or any list where cost per piece matters most, it costs less than ShipNote.
For the clients who already know you, a card that names them is the one to send, and ShipNote mails it to your whole list.
Frequently asked questions
Should realtors send Christmas cards to past clients?
Yes. A holiday card is a once-a-year touch that asks for nothing, and it keeps your name in front of the people most likely to refer you: past buyers and sellers, your sphere and your referral partners. Mail it in the first week of December so it arrives before the pile does.
How much does it cost to mail Christmas cards to 100 clients?
On ShipNote, $199 for 100: $1.99 a card on 10 or more, with printing, addressing, First-Class postage and mailing included. On November 13, 2026, Hallmark Business came to $2.96 a card mailed for you, Simply Noted $3.62 and Handwrytten $4.57, each with postage. ProspectsPLUS!, a marketing postcard printer, mails a postcard for $1.00 each at 100.
Can I put my logo or my headshot on a realtor Christmas card?
Yes. On ShipNote, your brokerage logo prints on the front of the logo designs, and some of them print in your brokerage colour. If you would rather show your face, put a headshot or a team photo on a photo card. Each card carries that client's name on the back.
When should realtors mail Christmas cards?
In the first week of December. USPS recommends mailing First-Class by December 17, 2026 for delivery before Christmas. On ShipNote, order by December 14, 2026, or order now and pick the day the cards mail.
Is there a company that mails Christmas cards to my client list?
Yes. ShipNote prints a holiday postcard for each client on your list, adds First-Class postage and mails it, from a CSV or Excel export of your CRM or rows you paste. There is no account, no subscription and no minimum.
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